Custom Software Application – A key to business success
Most successful businesses share one thing in common: custom software applications. Irrespective of the various third-party software available on the market, eminent companies rely on in-house development to regulate their operations. It provides leverage when it comes to growth and scaling.
The digital revolution in recent years abridges the gap between businesses and proficient tech talent. It has allowed companies to embrace custom software application development and upgrade their growth charts.
However, for some businesses, either at the initial or scaling stage, remain unsure about opting for custom software. To make the right, informed decision, it is important to understand what custom software application development is and how it can accelerate business operations, objectives, and bottom lines.
Access Africa's Best Talent
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How custom software differs from third-party software
Custom software is a tool, mobile application, or software that serves a specific purpose for a particular company and its workforce. Third-party software has generic features that are designed in a way to help multiple businesses.
Most off-the-shelf software charges businesses on a monthly or yearly basis. However, the implementation of custom software application development simply demands a one-time investment. There’s no hefty expenditure over time.
In addition to cost, there is another significant drawback of off-the-shelf software. If a solution encounters a problem, then the business’s operations can be severely impacted for an unspecified amount of time while companies that have chosen custom application development continue to stay ahead in the race.
Third-party software may be a feasible choice for startups or small businesses that cater to a small customer base but custom software is a must for businesses with a grand vision that involves targeting a wider customer base.
How businesses benefit from custom software application development
- Better Productivity
Most commercial off-site software does not provide all the features in one product. Companies often buy individual subscriptions to several commercial off-the-site products to streamline operations. Staff then navigate between different software and tools to complete their tasks. The recursive follow-ups between employees and their managers on multiple tools ultimately affect workflow and accuracy.
- High scalability
- Control over data
- Instant customization
- Relatively safe from hackers
How to get custom software for your business
The features and functionality of custom software are beneficial to a scalable and creative business that caters to a large user base. Now, the planning of getting the perfect one starts.
As a start-up looking for custom software, two options are available- in-house development or consulting a custom application development company. Founding teams with limited tech professionals can choose from an array of custom software providers. These companies analyze ideas and assist in developing unique and suitable software.
Another viable and affordable option would be to get an experienced software developer professional through freelance platforms like Gebeya. Hiring skilled software developers will ease the path of customization and scalability now and in the future.